Best practices and legendary insights on product design & development, innovation, apps, IoT, VR, software, and more.
5 Brands That Should Leverage Mobile Beacons Immediately
Beacons are low-cost, small hardware devices that use ‘Bluetooth low energy’ technology to emit a signal that can be picked up by nearby devices. They can be used for greater accuracy in location-based applications, allowing companies to track user trends and provide a more personalized customer experience. We’ve experimented with different use cases for beacons and how they can be used most effectively to reach target audiences.
Chatbots: A Programmatic Approach to User Happiness
When users want information, they want it fast. Studies have shown that 62% of B2B and 42% of B2C customers purchased more after a good customer service experience. 69% attributed their good customer service experience to quick resolution of their problem. What if there were an omniscient digital entity that was able to respond to user requests at lightning speed, all at once?
Mobile VR Hardware: An Interview With Craig Dalton Of Dodocase
Craig Dalton is the cofounder and CEO of DODOcase, a San Francisco manufacturer of tablet and phone accessories. DODOcase has emerged as a premier provider of cardboard Virtual Reality Viewers in strategic partnership with Google. A veteran of over 600 Virtual Reality marketing campaigns, Craig and his team have seen a diverse set of implementation strategies. Recently, DODOcase introduced SMARTvr, the world's first fully immersive pocket VR viewer compatible with Android and iOS. An MBA graduate from UC Irvine, Craig has been involved in technology for years helping manage mobile and social media start-ups.
Why the Virtual World Will Be Like the Matrix (and Why That's a Good Thing)
At Dell EMC, we’re obsessed with data: its generation, storage, analysis, and application. As a global leader in information storage and management, we have a unique perspective about the scaling of data generation, and its power to change the world around us. We also see, along with the rest of the world, the rapid development of emerging technologies and tech platforms such as augmented and virtual reality, the Internet of Things, and their actual and potential effect on data generation and storage. Among the many questions this trend generates, the explosion of new devices and data beg a particularly intriguing one: To what degree can we be literally surrounded by data? The possibilities are both chilling and exhilarating.
4 Development Detours to Plan for in a Product Roadmap
When clients come to Yeti with product proposals, they typically have a hundred features in mind. But in product development, less is more.