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Best practices and legendary insights on product design & development, innovation, apps, IoT, VR, software, and more.

May 26, 2016

10 Tips for Successful Design Sprints

How do you shop for coffee? That’s the question Blue Bottle Coffee — a portfolio company of Google Ventures — began its design sprint with. While the micro-roasting startup had made a name for itself in the California and New York coffee scenes by 2013, its web presence needed work. To sprint its way to a better site, it brought in Google Ventures and Montreal-based design agency Dynamo. Blue Bottle’s most interesting finding? Contrary to expectations, the sprint helped it realize consumers don’t purchase coffee based on its origin; consumers care about preparation. In just five days, the consultants helped Blue Bottle prototype a beautiful new website engineered to help customers decide on coffee suited to their brewing preferences.

May 24, 2016

Intro To Design Sprints: The Process Behind Legendary Products

The design sprint was pioneered by GV’s Jake Knapp, who recently published his methods in “Sprint,” a book about how nearly any design challenge can be solved in a week through rapid prototyping and user testing. So when Yeti first read Knapp’s blog posts detailing his design sprint methodology, we couldn’t wait to try it: The sprint felt like a natural, obvious evolution of our design processes. Design sprints aren’t just a Silicon Valley fad, though: They’re the latest innovation in problem-solving that modern companies are using to move from frustration to solution, catalyzing the creation of products that customers truly want.

May 20, 2016

7 Prototyping Tips to Launch Your Product Upward

Conducted in late 1972, the Apollo 17 mission is one of NASA’s greatest achievements. Not only was it the last manned mission to the moon, but it was also an astutely built lander that broke records for the longest manned lunar landing flight (and the longest time in lunar orbit). The lander was undoubtedly an engineering feat. The federal government had given NASA just a few short years to build, test, launch, and successfully return a lander to orbit. Lives were on the line, and with the shrinking NASA budget, the team didn’t have the time or resources to build something that would fail.

May 18, 2016

360 Livestreaming with the Ricoh Theta

We had some time recently between projects to play with our shiny new Ricoh Theta, which we used to photograph the levels in our latest app, Tiny Eye. After a fun brainstorming session with some other Yetis (wherein we were mostly clueless as to the realistic capabilities of the Theta) about cool things we could do with it, we decided to start small and test out the livestreaming capabilities of the Theta - particularly how smooth the experience was with VR goggles on. 

May 16, 2016

Hey Siri, What's a Conversational User Interface?

“What’s the best steakhouse in Chicago? Could you make me a reservation for a date this evening?” “Certainly. I’ll find a great steakhouse near you and get a table for two.” This conversation was not between an out-of-town visitor and a hotel concierge, it was a conversation with a computer. Welcome to the future of product design: the conversational user interface.