california app design company

Blog

Best practices and legendary insights on product design & development, innovation, apps, IoT, VR, software, and more.

October 17, 2016

How Today's Sharpest IoT Brands Can Keep Their Edge

Last year, nearly 20 percent of U.S. broadband households reported owning a smart home device like a thermostat or a central home controller. By 2025, that's expected to jump to two-thirds of U.S. broadband households.

October 03, 2016

How to Write a Creative Brief That Doesn’t Handcuff Development

Poorly written creative briefs are the handcuffs that prevent even the best teams in the world from doing good work; A well-written one however, can help the best teams produce amazing products.

September 26, 2016

How Beacons Can Revolutionize The Mobile Customer Experience

Using Beacons to Interact with the Physical World Yeti recently released a post on The Physical Web which uses browsers such as Chrome to scan for URLs emitted from beacons. We’ve continued to experiment with beacons and explore possible applications for them. Beacons can create a better experience for consumers and provide companies with information about customer behavior. Companies have increased mobile app downloads by 600% after integrating beacons. This article is meant to summarize our discoveries and provide more information on beacons and their potential uses.

September 21, 2016

3 Brands That Should Get Real About VR

It’s getting harder by the month to dismiss virtual reality as a fad. Just last month, The New York Times sent a second round of Google Cardboards, and this month, the International Data Corp. projected augmented and virtual reality’s worldwide revenue to hit $162 billion by 2020. For perspective, that’s more than 10 times the global record industry’s revenue last year.

September 19, 2016

Bot Analytics: An Interview With Dennis Yang Of DashBot

Dennis Yang is the co-founder and chief product officer of Dashbot, an analytics platform for bots. Previously, he was the co-founder of Bureau of Trade (acquired by eBay) and Techdirt, a popular technology blog. He was also the ninth employee of Infochimps (acquired by CSC) and the ninth employee of mySimon (acquired by CNET). He earned his BS in mechanical engineering from Cornell University. You can follow him on Twitter at @sinned.