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Best practices and legendary insights on product design & development, innovation, apps, IoT, VR, software, and more.

February 26, 2016

Savvy Countertops and Smart Gardens: The Exciting Future of IoT

Many fear technology is dividing us. With a portal to millions of people resting in our pockets, some worry we’re less physically present than ever. Thankfully, the advancement of the Internet of Things (IoT) will unquestionably pull us back together, giving us more time to spend with family and less on household chores.

February 22, 2016

The Internet of Things Will Create a More Sustainable World

The Internet of Things (IoT) is in its early years, but it’s already begun to transform the way we live. It makes life easier — when you’re running late and in search of a client’s office, you can ask your car’s GPS to determine the quickest route. If you want to check on your kids upstairs, you can overhear them with a communication system built into your home. If you run out of detergent or shampoo, you push a button, and the product arrives at your doorstep in a few days.

February 08, 2016

The Secret to Knowing What a Client Is Thinking? Empathy Maps

No matter how innovative or delightful a product is, it's useless without users. Unless the entire team understands how and why users might want the app, it won't get much traction among its audience.

January 28, 2016

Lessons From Launching Chelsea Handler: Gotta Go

With launching any new project, a variety of insights and lessons are learned on both the technical and business end of things. It was certainly no exception when we launched the Gotta Go app in collaboration with famous comedian Chelsea Handler. When launching an application we typically gain users organically and scaling issues are managed over time as the user base grows. With Chelsea Handler’s Gotta Go, it was a unique situation because we immediately had thousands of people downloading and using the app, after it’s debut on Netflix.

January 23, 2016

Our Latest Project... Chelsea Handler: Gotta Go

Whether it's a tense evening with the in-laws or a dinner date gone sour, life contains some painfully awkward moments: You pick intently at your plate, hoping for something - anything - to break the thick fog of silence that has settled over the room.