california app design company


Our observations and strategies for effective product design.

December 30, 2015

Top 5 New Year's Resolutions for Designers

After unwinding over the holidays, it's time to depart from your usual routine and think about what’s going to make 2016 different. There's no better time to reflect on your career development as a designer and set new short-term and long-term goals. The new year brings a host of fascinating developments for product design—here are some key goals to focus on in your professional development this year.

November 10, 2015

How User Research Builds Better Products

Great apps start by acknowledging the most important person in the process: the end user. You can release what seems to be the best idea into the wild and still watch it fail if you don't take user needs into consideration during design and development.

October 27, 2015

What is Product Design?

A product designer encompasses many different roles when it comes to developing user experiences. We explore "What is product design?"

October 26, 2015

How to Build Human-Centered Technology

Remember the Ctrl-Alt-Delete Wand? It was a handheld tool that could reach the Ctrl, Alt, and Delete keys on a standard-size keyboard back in the late 1990s.

September 16, 2015

The Future of the Connected Office

TLDR: The Internet of Things will transform the way we work, before it transforms our homelife.