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Emerging Platforms

Cutting-edge technologies you should know about.

March 21, 2017

Get the Most Out of Git: 7 Best Practices for Budding Developers

If you work with software, like most developers, you probably use Git and know the basics of it. (If not, check out our “How to use git? A beginner’s guide” blog post.) But are you getting the most out of it? Although every team’s workflow is unique, some best practices stay constant. Let’s take a look at a few of my favorites:

February 22, 2017

How to Manage Your Innovation Team Without Quashing Creativity

When presented with the first iPod prototype, Steve Jobs famously dropped it into an aquarium. The bubbles that rose to the top proved the device could be smaller; it could be better. Since then, Jobs' lesson to Apple engineers has only become more relevant. In a world of ever accelerating change, continuous innovation is the only way companies can stay ahead.

December 07, 2016

How Apple Wallet Passes & Beacons Will Revolutionize Multiple Industries

Beacons contribute to billions of dollars in retail sales each year, but most use cases for beacons require users to download an app. How can this hurdle be overcome? We’ve actively been exploring other ways companies can use beacons to interact with consumers.

December 06, 2016

5 Brands That Should Leverage Mobile Beacons Immediately

Beacons are low-cost, small hardware devices that use ‘Bluetooth low energy’ technology to emit a signal that can be picked up by nearby devices. They can be used for greater accuracy in location-based applications, allowing companies to track user trends and provide a more personalized customer experience. We’ve experimented with different use cases for beacons and how they can be used most effectively to reach target audiences.

December 02, 2016

Chatbots: A Programmatic Approach to User Happiness

When users want information, they want it fast. Studies have shown that 62% of B2B and 42% of B2C customers purchased more after a good customer service experience. 69% attributed their good customer service experience to quick resolution of their problem. What if there were an omniscient digital entity that was able to respond to user requests at lightning speed, all at once?