Cutting-edge technologies you should know about.
How to Manage Your Innovation Team Without Quashing Creativity
When presented with the first iPod prototype, Steve Jobs famously dropped it into an aquarium. The bubbles that rose to the top proved the device could be smaller; it could be better. Since then, Jobs' lesson to Apple engineers has only become more relevant. In a world of ever accelerating change, continuous innovation is the only way companies can stay ahead.
How Apple Wallet Passes & Beacons Will Revolutionize Multiple Industries
Beacons contribute to billions of dollars in retail sales each year, but most use cases for beacons require users to download an app. How can this hurdle be overcome? We’ve actively been exploring other ways companies can use beacons to interact with consumers.
5 Brands That Should Leverage Mobile Beacons Immediately
Beacons are low-cost, small hardware devices that use ‘Bluetooth low energy’ technology to emit a signal that can be picked up by nearby devices. They can be used for greater accuracy in location-based applications, allowing companies to track user trends and provide a more personalized customer experience. We’ve experimented with different use cases for beacons and how they can be used most effectively to reach target audiences.
Chatbots: A Programmatic Approach to User Happiness
When users want information, they want it fast. Studies have shown that 62% of B2B and 42% of B2C customers purchased more after a good customer service experience. 69% attributed their good customer service experience to quick resolution of their problem. What if there were an omniscient digital entity that was able to respond to user requests at lightning speed, all at once?
Mobile VR Hardware: An Interview With Craig Dalton Of Dodocase
Craig Dalton is the cofounder and CEO of DODOcase, a San Francisco manufacturer of tablet and phone accessories. DODOcase has emerged as a premier provider of cardboard Virtual Reality Viewers in strategic partnership with Google. A veteran of over 600 Virtual Reality marketing campaigns, Craig and his team have seen a diverse set of implementation strategies. Recently, DODOcase introduced SMARTvr, the world's first fully immersive pocket VR viewer compatible with Android and iOS. An MBA graduate from UC Irvine, Craig has been involved in technology for years helping manage mobile and social media start-ups.