The Secret to Knowing What a Client Is Thinking? Empathy Maps
No matter how innovative or delightful a product is, it's useless without users. Unless the entire team understands how and why users might want the app, it won't get much traction among its audience.
How User Research Builds Better Products
Great apps start by acknowledging the most important person in the process: the end user. You can release what seems to be the best idea into the wild and still watch it fail if you don't take user needs into consideration during design and development.
Product Development: Balancing innovation with stability
Summary: Technological innovation can help streamline projects, but there’s a lot to be aware of when weighing whether to use a traditional approach or jump on a new tech trend.
5 Questions to Ask App Development Companies
You're ready to create an app for your brand, heres some of the questions to ask of app development companies.
5 Categories of Research for the App Development Process
It can be easy to focus on the solution, forgetting about the problem. Here are 5 types of research that improve our app development process.