Retail Won't Disappear — It'll Become a Blended Experience
Most brick-and-mortar stores haven't changed their strategy since the early days of retail. Customers arrive at the store, make their selections, and (assuming the prices are right) check out with their products.
How Augmented and Virtual Reality Experiences Can Reengage Retail Shoppers
Remember when Pokemon GO reached 40 million users in one week? For virtual and augmented reality, it was the shot heard 'round the world.The augmented reality app's success reverberated beyond the smartphone world and throughout the retail galaxy.
Mobile VR Hardware: An Interview With Craig Dalton Of Dodocase
Craig Dalton is the cofounder and CEO of DODOcase, a San Francisco manufacturer of tablet and phone accessories. DODOcase has emerged as a premier provider of cardboard Virtual Reality Viewers in strategic partnership with Google. A veteran of over 600 Virtual Reality marketing campaigns, Craig and his team have seen a diverse set of implementation strategies. Recently, DODOcase introduced SMARTvr, the world's first fully immersive pocket VR viewer compatible with Android and iOS. An MBA graduate from UC Irvine, Craig has been involved in technology for years helping manage mobile and social media start-ups.
Why the Virtual World Will Be Like the Matrix (and Why That's a Good Thing)
At Dell EMC, we’re obsessed with data: its generation, storage, analysis, and application. As a global leader in information storage and management, we have a unique perspective about the scaling of data generation, and its power to change the world around us. We also see, along with the rest of the world, the rapid development of emerging technologies and tech platforms such as augmented and virtual reality, the Internet of Things, and their actual and potential effect on data generation and storage. Among the many questions this trend generates, the explosion of new devices and data beg a particularly intriguing one: To what degree can we be literally surrounded by data? The possibilities are both chilling and exhilarating.
3 Brands That Should Get Real About VR
It’s getting harder by the month to dismiss virtual reality as a fad. Just last month, The New York Times sent a second round of Google Cardboards, and this month, the International Data Corp. projected augmented and virtual reality’s worldwide revenue to hit $162 billion by 2020. For perspective, that’s more than 10 times the global record industry’s revenue last year.