Free Creative Brief Template And Guide

This creative brief template and guide will help you and your agency partner to create alignment and establish a healthy working relationship early in the process.

A creative brief is a communication tool that outlines a product development project’s requirements, goals, and expectations — creating alignment & consensus between your company and the teams you work with to build the product.

Creative briefs are incredibly valuable for all players involved in a project. Writing a brief allows your company to formally communicate your values and objectives, while also establishing criteria for evaluating the work and holding the agency team accountable.

Hiring an agency for a new digital project? Fill out the form to request the free template & instructional guide — ensure a successful relationship with your agency partner!