california app design company

White Paper

The Product Design Process Guide

In this new whitepaper, Yeti shares a roadmap for product design that can serve as your template for creating brilliant customer experiences. While no two products are the same, there is a system of thinking that requires tested and proven practices and aggressive goal setting to ensure success.

In this new guide, you’ll discover tips that can make all the difference in your product design process, including:

  • Why it’s crucial to start by defining the ‘problem statement’ that your new product will aim to solve

  • How to define and understand your target user persona

  • Immensely valuable mapping exercises which help bridge the gap between user pain points and product solutions

  • What role prototyping plays in determining if something is worth pursuing or not

  • How your product can continuously improve through an ongoing process of building, testing, and iterating

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