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Latest

Customer Research & Mobile Excellence: An Interview With Jon Hoover Of Procore

An interview with the product manager of Procore Technologies, Jon Hoover.

3 Tips For Writing Better Creative Briefs

A well-executed brief takes all the information for a project, whether it be a product development project or a marketing project, and puts it in one concise document.

Serendipitous Collisions: How Co-working Communities Are Fostering Innovation

Co-working spaces in modern societies and why it matters.

UX Design Philosophy: An Interview With Joe Pascavage

An interview with Joe Pascavage the Creative Director at QVC, Inc.

10 Keys to a Successful Product Launch

Ten secrets to a successful product launch.

10 Tips for Successful Product Roadmapping

Armed with a step-by-step path to success, you can quickly turn raw ingredients into a delectable dinner. In terms of product development, that recipe is the product roadmap.

How Apple Wallet Passes & Beacons Will Revolutionize Multiple Industries

Apple Wallet passes and beacons can improve the customer experience and help companies develop a direct-to-customer relationship.

5 Brands That Should Leverage Mobile Beacons Immediately

Mobile beacons are ideal for situations where you want to customize the user experience based on their physical movement and/or collect data on users’ physical movement patterns. Here’s some companies we think would be great matches for mobile beacons.

Chatbots: A Programmatic Approach to User Happiness

What if there were an omniscient digital entity that was able to respond to user requests at lightning speed, all at once?

Mobile VR Hardware: An Interview With Craig Dalton Of Dodocase

Yeti chats with Craig Dalton, cofounder and CEO of DODOcase, a San Francisco manufacturer of tablet and phone accessories.

Why the Virtual World Will Be Like the Matrix (and Why That's a Good Thing)

Yeti chats with Matt Cooney, Principal Program Manager for EMC Education Services, about the virtual world.

4 Development Detours to Plan for in a Product Roadmap

I frequently see four challenges crop up when creating product roadmaps. By planning to overcome them, product developers avoid the "entire kitchen sink" approach, which balloons timelines and project costs.

5 Personalities Your Brand Needs on Its Innovation Dream Team

To notch new wins, you need a fresh crop of innovators. Make sure you assemble an innovation team that has these five personalities

How To Create A Product Roadmap

Just as drivers determine routes after picking a destination but before hitting the road, product roadmaps are developed after the discovery phase but before design work starts.

How Today's Sharpest IoT Brands Can Keep Their Edge

Today's top smart products will face stiffer competition than ever before. To fend off rivals, here's how they'll need to improve.

How to Write a Creative Brief That Doesn’t Handcuff Development

So whether a client sends me a brief or I draft one for my own uses, I can promise that all of my projects have one. Here’s why.

How Beacons Can Revolutionize The Mobile Customer Experience

Beacons can create a better experience for consumers and provide companies with information about customer behavior.

Bot Analytics: An Interview With Dennis Yang Of DashBot

Yeti sits down with Dennis Yang, Co-Founder and Chief Product Officer of Dashbot, an analytics platform for bots.

3 Brands That Should Get Real About VR

We can’t wait to see which brands make the most of VR, but, of course, we have our wish list.

Boosting Collaboration Between Developers and Product Managers

At Yeti, we employ seven steps to build strong, effective relationships between product managers and developers.

3 Development Phases for Your Company’s 20-Year Product Plan

To thrive, every business needs short-term and long-term goals. To help companies reach them, we think about product development across three horizons, or phases, that encompass the present, the near future, and the distant future.

10 Steps to Maximize the Productivity of Your Development Team

No matter the source — mismanaged expectations, changing requirements, an unclear decision-maker, or waterfall methodologies — 10 steps can help you bring development back up to speed.

New Survey Report: The State of Virtual Reality in 2016

Yeti launches an exclusive survey report on the state of virtual reality in 2016.

The One Question That Led to Apple's Success in Design

Most startups aren’t aware of their biggest foe. It’s not competitors or lagging technology; it’s a failure to create the right product for the market. Failing companies neglect the “why” and are left to focus on the “what.”

Yeti Presents: “The Definitive Guide to Product Design Sprints”

Yeti launches, "The Definitive Guide to Product Design Sprints."

New Whitepaper: Enterprise Implications & New Trends in AR & VR

Yeti’s Latest Whitepaper, “Augmented and Virtual Reality Are Here: How Will Your Company Use Them to Explore New Worlds?” Shows Enterprise Implications and Emerging Trends

7 Reasons to Hire Product Development Experts

Regardless of what you’re building, a product partner can provide invaluable expertise. Here’s how.

To Test or Not to Test? What to Include in Your Tech Prototype

Your prototype should contain these four components in order to adequately test the user experience.

Crowdsourcing: Spotify's Secret Weapon for Curation at Scale

Here are just a few ways innovators are using crowdsourcing to disrupt the status quo.

Our 10 Tip Guide to Product Design

Building next-generation technologies takes more than an exciting idea; it requires a thoughtful approach and strategic execution. This guide can help you do both.

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