Your brand absolutely needs a creative brief before it sets sail on product development. But creative briefs are easy to botch — and even easier to forget about entirely, so watch out for these five creative brief mistakes.

To really understand the Agile mindset it’s necessary to take a close look at the Agile manifesto.

In Yeti’s decade-long existence we’ve continuously iterated on the ways we run our company. Our quest to optimize our business operations has led us to experiment with many ideas and methods - many successful, some not.

We know that the world is currently experiencing a difficult, stressful and sad time, so we wanted to share some of our remote team building activities. We hope that they provide you and your team with some much needed stress relief and bonding time!

Here are some strategies we’ve identified that will ease the way for productive collaboration with an external app development team.

Some highlights from the Yeti teams recent camping adventure.

Check out this collection of tracks from inside the Yeti cave.

Meet James, one of our extremely talented developer co-ops.

A successful innovation team requires hands-on craftsmanship from top decision makers, creating a culture of constant challenge and consistent improvement.

Learn from these 8 tech companies on what NOT to do.

A developer's insights into life in San Francisco.

Photos from the Yeti holiday party.

We volunteered to lead a JavaScript workshop for high school girls in the Bay Area.

If you're a brand looking to choose a mobile app development company, the selection process can be very confusing. What are the characteristics you should be looking for when it comes to finding a development partner you can trust?

Here at Yeti we love learning new things, so twice a month we open up the floor to presentations on areas of personal expertise. Our amazing project manager, America, recently gave this presentation on Retrospectives. Enjoy the video!

Some lessons from Yeti's Co-Founder, Tony Scherba, that he's picked up as a first-time founder.

A look at Yeti's summer lawn party.

A group of Yetis volunteered at the local SF-Marin Food Bank.

Meet Yeti team member, Nick Alekhine.

Here are five reasons to consider an engaged consultant team.

A summer intern's overview of working at Yeti.

Meet YEti's summer intern, Philippe.

Because of how difficult it can be to come up with that initial set of wildly imaginative ideas, Yeti’s brainstorming rules are designed to ensure that your team has a successful & thorough dreamer stage.

A look back at how Yeti has evolved to where we are today.

Here are some tools that we find helpful throughout the product design process to always keep the team and our client on the same page.

For many in the typical office setting, the pandemic has forever changed the way people work. While it's certainly been an adjustment period, and there are pros and cons to any new situation, there are huge opportunities for professional service firms in the current workforce landscape.

Meet Yeti's first design co-op, Matt!

It can take years of practical experience putting that knowledge to use in order for developers to become truly effective in their jobs.

A look at some of the common personality traits Yeti employees have: a need to create.

Listed below are seven examples of companies that have successfully adopted a dynamic brand identity.